I have over 20 years industry experience including working for London-based design agencies Pentagram and Rawls, working on projects for well-known organisations like Citibank, United Airlines and Land Securities, as well as many smaller independent clients. Most recently I worked in-house for leading restaurant chain, PizzaExpress, before setting up my own studio.
I lead every project and give it my personal attention, while using a team of regular trusted collaborators when needed, to ensure we’ve got the right mix of skills and resources to deliver each project according to it’s requirements.
I am a bit of a design geek and get way too excited over signage and materials - check out our Instagram @designlisamoss
Sam is also our resident print guru - with over 25 years experience in the print industry, he supports our graphic design for print. He can find high quality print solutions for everything from yoga blocks to building wraps.
Definetely a bit of geek, whether he's talking print or digital.
Flyers, Programmes & CD Packaging
We have worked for many years with one of the country’s leading amateur choirs, the Vasari Singers, designing concert programmes, flyers, CD packaging etc. Vasari have a strong brand which we have helped evolve over the years, designing a secondary logo for their Media arm and a special anniversary logo for 2020. We've developed a modern atmospheric style for their CDs and promotional materials, often using images of sculptures, architecture and artworks that work well with the mix of renaissance through to newly-commissioned music for which the Vasari Singers are famed.
We have designed CD packaging for the choir including multifold digipaks, disc onbodies, booklets, tunnel pockets etc. We use a strong cover image and create an integrated design for the whole pack that communicates the passion of the music within. We work closely with the client to get all the detail right to meet the stringent requirements of the disc manufacturers and publishers.
It has been very rewarding to have the opportunity to build a long term relationship that works well for both.
“Lisa has been working with my chamber choir since 2010 designing and laying out beautiful marketing images, concert programmes and CD print materials (booklet, CD case and CD bodies themselves). She is imaginative and resourceful, often finding a new and fresh angle to promote a concert or recording.
We have always been delighted with the designs she produces. She is extremely efficient, quick, gives brilliant value for money and is totally reliable. We feel very lucky to have found her and look forward to working with her for many years to come!”
Alison Benton, Vasari Singers
Rebrand & Retail Concept
A new identity and retail concept design for a popular UK bubble tea chain (in association with Threshold Interiors). We developed a new brand identity that would then inform the store design. We retained the colour yellow for it’s stand out quality and to allow the new design to evolve from the existing, but we wanted the new logo to have a fun yet more sophisticated feel. Our client was looking for fun new icon and we enjoyed designing a bubbly lucky charm character that suggests a playful Asian element within UK style.
The store concept is designed to work as a simple pop-up type fit out for a wide range of sites. We used a black 3D grid structure to integrate the menu screens into the counter and give high level visual impact. Adopting a secondary colour palette of ‘rainbow’ to work with the yellow/black/white of the logo, we used tiles, perspex panels & large vinyl wall graphics to achieve a bright, friendly, fun environment with black square-section steel & timber furniture in the waiting area to keep it grounded and modern.
“Lisa is a pleasure to work with, always dealing with challenges in a calm and professional manner. Her attention to detail and drive to create beautiful design is why we will always recommend her.”
Nicola McEwan, Director, Threshold Interiors
DESIGN & BUILD CONSULTANCY
Brand & Website
New brand, website and printed material for a local building company specialising in new build homes and extensions.
We spent time with our client honing the brand identity and came up with wording that we later used as the key message on the home page of the website. We designed an icon/mark with stacked words. The 2-colour logo is designed to work for website, invoices/stationery, business cards, signs, vans and clothing, etc. while the icon is perfect to use alone for social media when a small circular/square logo is required and as a favicon. Wanting the icon to reference a house, yet steering away from clichés, we achieved something more refined that communicates the idea of the high quality design, materials and craftsmanship that this company offer. Our client loved the san-serif font we chose that is strong and simple with an elegant design-led feel.
We designed and printed business cards and a set of A1 dibond company signs to display on each site.
The website is designed for visual impact, usability and visibility in searches. We spent time with our client working out how they wanted to use the site, how they could best sell what they do and demonstrate their unique offer. We researched and reviewed other sites and designed a bespoke website using Joomla! that achieved both the functionality and the look and feel that we wanted. After designing the framework of the site and getting this signed off, we supported the client in supplying the content, providing a detailed breakdown of what was required for each page, assisting with photoshoots, making suggestions for wording etc. The site has Search Engine Optimization (SEO) built into the content with keywords we researched and defined with the client, as well as carefully worded browser page titles and meta descriptions to maximise findability by search engines.
“Lisa really understood our business after taking our initial brief and has provided very professional branding and a website design that is well thought out and easily updated. Lisa has managed to to give our business the branding we wanted at a very reasonable fee. I would highly recommend Lisa Moss Design”
Heston Attwell, Director, Design & Build Consultancy